You are entitled to set any reserve price you desire. However be careful not to command an unrealistic price or you risk getting fewer bids, a low final price or worse still, no sale. The reserve price must be the "lowest price", you are willing to accept, not the final price you expect to receive. Our experience also shows the following: The lower the reserve price, the higher the level of dealer interest - this is due to bidders misconception that their chances of purchasing the vehicle are escalated. In reality their chances of purchasing at a lower price decline. Bidding activity increases due to like minded dealers also wishing to purchase the car at a lower price, this has the reverse effect, driving the sale price up.As a rule, you get the best price the first time the car is registered for auction - this is because many dealers will not allocate time bidding on the same car repeatedly. If they felt the reserve price was unrealistic in the first place, then tendencies are to ignore the car in subsequent auctions.You must therefore decide what price you are willing to accept. Remember! Autorola.com.au is an auction, so you can easily get a price significantly above your reserve price. If you wish to dedicate more time towards your core business then let Autorola.com.au take over all responsibility for selling your company cars. Simply select Total Service, and then a company representative from Autorola.com.au will come out to you and document the condition of your vehicle. Read more about Total Service.
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